A Legacy of Expertise
Our story began in 1971, when Seçkin Gülçat founded Seçkin Pharmacy in Maltepe, Ankara/Turkey. Backed by her university professors, she started producing Turkey’s earliest herbal cosmetics in her pharmacy’s laboratory. These were custom formulations designed for individual clients, and soon, the demand for her products skyrocketed as word of mouth spread.
In 1987, driven by popular demand, Seçkin expanded her services and opened Seçkin Beauty Salon in Kızılay, Ankara, offering not only skincare products but also skin care services. This hands-on approach allowed us to perfect our formulations through real-time feedback. By 2008, we took a major leap forward, establishing a European-standard manufacturing plant, further expanding our capacity and product range.


What Makes Us Unique?
At EC SKIN, what sets us apart is our living R&D process. Over the years, we’ve analyzed more than 30,000 different skin types in our beauty salon. This hands-on experience gave us a unique opportunity to closely monitor how our products interact with various skin types in real-world conditions.
Thanks to this continuous learning process, we’ve been able to develop and refine cosmetic formulations that truly work for our customers. Each product we create is a result of years of observation, testing, and customer feedback, ensuring we meet your skin’s needs better than anyone else.
Our Mission and Values
We are driven by a simple mission: continuous innovation for healthier, happier skin. Our goal is to create skincare solutions that enhance your natural beauty while maintaining the health of your skin.
Our core values guide everything we do:
- Trust: We build long-lasting relationships with our customers based on reliability.
- Fairness: We treat our customers and employees with respect and equality.
- Customer-Centric: Your needs are at the heart of every product we make.
- Communication: We believe in open, honest dialogue with our clients to better understand and meet their needs.
- Innovation: We never stop learning and evolving to bring you the best skincare solutions.